Как открыть бутик?

How to open a boutique?

Boutiques are not just clothing stores. These are places that can influence the fashionable look of the city and attract local celebrities. And being the owner of a boutique is not only prestigious, but also quite profitable. ⠀

Instruction: ⠀
1⃣⠀
Selection of location. Typically, a boutique is rented in large shopping centers or in the central part of the city. The required area is approximately 100-150 sq.m. A great option would be the location of your store among similar outlets. This will create a stable customer flow. ⠀
2⃣⠀
There are several ways to open a boutique. The most expensive option to open a fashion store is to conclude an exclusive distribution agreement with a manufacturer of a particular brand. But this method is too expensive. ⠀
3⃣⠀
Another less expensive but most popular option is to open a franchise store. Thus, almost all major brand boutiques are open. The method of franchising is convenient in that it is a ready-made business formula that has been repeatedly tested by other people. ⠀
4⃣⠀
There is no need to think over small and large details in a clothing store for franchising. You just need to follow the detailed instructions that contain everything you need - from the design of the boutique premises to the reporting system. ⠀
5⃣⠀
But if this option is not suitable for you, for example, because you don’t want to work according to the imposed rules, you just have to set sail and open a boutique that is unique in its uniqueness from others. ⠀
6⃣⠀
The next step will be the purchase of commercial equipment. It is necessary to take care of its quality, as it also creates an atmosphere in the room. ⠀
7⃣⠀
Particular attention should be paid to recruitment. Sales consultants should be pleasant, polite and sociable. ⠀
8⃣⠀
It is also necessary to decide where and in what way it is better to buy goods. Many boutique owners prefer personal trips to Europe for the latest in the fashion industry. ⠀
9⃣⠀
Provide your boutique with a wide selection of products, as the interest of buyers in your clothing store depends on this.